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Casa Ezelina: identity, mood and website

website, web design, SEO, photography, brand identity, analytics

REQUEST

Promoting and advertising a b&b

Casa Ezelina, a bed & breakfast that also rents holiday apartments immersed in the green of the Marche region, turned to our agency to revamp its image and digital presence.

PROPOSAL

Designing the experience

Casa Ezelina has a strong connection with traditions, but with a global outlook. And this is the mood we wanted to convey to the logo and website. We took photos and created the texts in such a way that all the contents of the website were in line with Casa Ezelina's new style.

DESIGN ELEMENTS

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BRAND IDENTITY

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WEBSITE

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Your holiday starts online

Logo, icons, animation on the homepage... Casa Ezelina’s website is full of bespoke elements. Every detail is able to convey the simplicity and authenticity of the spaces with style and consistency.

A responsive, multilingual website optimised for search engines.

casaezelina.it intuitively collects and presents both the bed&breakfast offer and the apartments offer. Two separate sections, but with a common style. The communicative coherence - characterised by a strong reference to nature - is supported by a number of elements including the icons, the style of the photos and the choice of naming the apartments and rooms.

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PHOTOS

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Photographs: a story of the experience at Casa Ezelina

The photographs tell users what kind of experience they will have at the b&b. In fact, Casa Ezelina’s offer is not limited to booking rooms and apartments, but also includes activities to discover the Marche region: from the culinary tradition to the events “in the surroundings”.

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THE TEAM

Communicate with nature

Carlo Piazzesi
Creative director

Fabio Bertozzi
Digital Art Director

Monica Nardini
Art Director

Angelica Parisi
Web designer

Erica Del Dente
Copywriter

Laura Sorbini
Web analyst

Simone Montanari
Web Developer

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