art direction, graphic design, visual identity, motion graphic design, event preparation
For years, we have been responsible for the corporate communication of Robopac, a global leader in packaging and logistics technologies.
For the annual meeting of its global distributors, the company asked us to design the visual identity of the event and create all the communication tools related to the Dealer Meeting.
Starting from the headline of the event, “Share the change”, we developed a visual identity that would express concepts such as connection and state-of-the-art. Our idea, shared with Robopac, was to enhance the technological innovation and international networking that characterize the company and the event itself.
A well-rounded visual identity
To represent the company’s values and expansion, we created a distinctive visual design, which through the symbolic element of the globe would illustrate the purpose of the event: to share and disseminate Robopac's success stories as role models for all distributors.
Share the change, share the vision
We created a motion graphic video for the event's lead wall, which conveyed the key concept of the meeting: the importance of sharing a global vision of innovation, change and technology.
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