RENDERING AND 3D ANIMATION FOR EUROTECH
art direction, video, rendering, 3D animation, motion graphics
To explain CNC machines in a clear and engaging way
Eurotech is a company that has been working for over 40 years, with commitment, passion and expertise, in the design of vertical machining centres, with the aim of offering the best solution to customer needs.
The company contacted us to create photorealistic renderings and animations that would explain the features of their CNC machine tools in a clear and simple way.
In the world of mechanical machining, machining centres must guarantee increasing high-quality production volumes. Speed, accuracy and customisation are therefore key to achieve production results.
It is precisely on these aspects that we focused our attention to make two videos that enhance the advantages of the machines and clearly explain all the machining possibilities offered.
Speed and accuracy in 3D animation
RENDERING E VIDEO MOTION
Between movement and technique
The project began with the creation of static renderings of the machines in the Aerre range: starting from the complex structure of the machining centres, we simplified the elements and assigned the various materials before moving on to the animation.
Rapid and fast camera movements, which enhance the dynamism of the machinery, alternate with slow and close movements that highlight the technical features of the various components of the machining centre.